21 Things To Blog About

Once you’ve added an Internet strategy to your company’s marketing that involves blogging, the first several articles are a joy to write. Here are thought starters for when thoughts don’t flow for the next blog post.

1. Describe your company’s superior service
2. Dig deeper into changing customer patterns at your store, and write about how your business has met those consumer changes
3. Tell people about a little-known service your company offers that is quite profitable
4. Rave about a new product line
5. Promote a sale
6. Mention seasonal specials being offered in just one department
7. Give an “atta boy” to an employee who just earned a new certification that shows how much your people know and how much they can help consumers
8. Copy and paste a customer email about an employee who offered exceptional customer service (asking your customer’s permission)
9. Summarize other testimonials going back years
10. Explain your company’s superior money-back offer
11. Detail how you personally use one of your company’s products
12. Opine about changes you would like to see in your industry
13. Write about free or paid classes your company offers that are related to your core business
14. Explain why your company recently changed – to stay in tune with the times, to offer better customer service, whatever the reason it is huge for your company
15. Write about what your people are already doing to be ready for consumers in the next season
16. Rant in a nice, specific way about how your product or service solves problems
17. Tell stories about the funniest things that ever happened in your company
18. Answer questions customers most often ask about your company
19. Write about the most important things you like a new employee to know about your company
20. Create a poll about your business, and then post results
21. Write about your passions for your industry